gay rights in america it's a greet example. many people civil rights movement of our time. over the fast past fifteen years. em pa think and the sense of shared consciousness you have the overwhelming support. especially young people about gay rights and that shows that people when they're showing shared story telling tends to be greater em pa think. >> let me ask you. how cow do you keep the doors open? >> my mom ask . >> and i speak on behalf of the entire media here saying what is the financial model, folks that allows you to keep it going? >> we have been advertising platform that allows non-profit to connect with people who care about the issues and they work on them. it's a sponsor petition sponsor video and youtube. tweets on twitter. people go on the site and cares about environment the syria club might be featured. they pay for advertising that way. >> and that is enough to keep it -- how big is that? >> 150 staff around the world. >> wow. 20 million members. >> that's a lot of . >> yeah. toll it's about the massive kale. scale the number of people -- internet and